CCO Council Events
Conversations with the CCO
Webinar Series brought to you by the Chief Customer Officer Council
Hosted by Curtis N. Bingham, Founder & Executive Director
Little more than a decade old, the role of chief customer officer is new, young, and relatively unproven within the halls of the world’s corporate C-Suites. Today, many new chief customer officers are appointed every year as more and more companies adopt customer centricity as the critical strategic imperative it truly is. There are tremendous differences in actual titles, in responsibilities, in reporting structures, and in types of authority, but momentum is building and, as with any new discipline, pioneers are establishing methodologies to withstand the test of time. Not everyone is successful, however. The pitfalls are many, some of them fatal.
What do you need to know in order to play the game? How can you increase your chances for success? What can you learn from others who have gone before you? How do you avoid reinventing the wheel, not to mention experimenting at your customers’ expense?
Welcome to Conversations with the CCO, a webinar series designed to shed light on what makes leading chief customer officers successful and how you as a loyalty executive can do the same. Join me, as I delve into the experiences of some of the biggest names in global business today. I look forward to having you join the conversation!